Privacy Policy

This Privacy Policy explains how New Online Casino (gsmq.ca) collects, uses, protects and shares personal information when you visit our website. We are an independent information and comparison site covering online casinos for players in Canada. We are not a casino operator. We do not hold player accounts, accept deposits, process payments or request identity documents.

We handle personal information in line with applicable Canadian privacy legislation, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and any provincial privacy laws that apply. This policy applies to everyone who browses gsmq.ca, contacts us or subscribes to our updates. By using the site, you accept the practices described here. If you do not agree, please stop using the site.

Any information you give a casino, such as account details, payment information or verification documents, is governed by that casino's own privacy policy, not this one.

1. Information We Collect

We collect a limited amount of information in two ways.

Information you choose to give us. When you use our contact form, we receive your name, your email address and the content of your message. If you sign up for our newsletter, we receive your email address. You decide whether to provide this information. Without it, we cannot reply to you or send you updates.

Information collected automatically. When you load a page, our systems and the tools we use may record:

  • your IP address;
  • device type, browser and operating system;
  • approximate location, usually at city or province level and derived from your IP address;
  • the pages you view, how long you stay and how you arrived on the site;
  • clicks on links that lead to casino operator websites.
Data CategoryInformation TypesCollection Purpose
Contact DataName, email address, message content, newsletter email addressReplying to enquiries and sending newsletters you have requested
Technical DataIP address, device type, browser, operating system, approximate locationDelivering pages correctly, keeping the site secure and detecting misuse
Usage/Analytics DataPages visited, time on page, referring source, clicks on operator linksUnderstanding which content is useful, improving the site and measuring referrals

We do not ask for, and do not want to receive, banking details, government ID or information about your health. Please do not include sensitive information in messages you send us.

2. Legal Basis for Processing

We process personal information only when we have a valid reason to do so:

  • Consent. You agree to the processing, for example by submitting the contact form, subscribing to the newsletter or accepting non-essential cookies. You may withdraw consent at any time.
  • Legitimate interests. We have a reasonable need to process certain data to keep the site secure, understand how it is used and improve it. We weigh these interests against your privacy and do not use them to justify intrusive processing.
  • Legal obligations. We may need to keep or disclose information to comply with Canadian privacy law or another applicable legal requirement.

3. How We Use Your Information

We use personal information only for the purposes listed below. We do not use it in ways that are unrelated to running an information website.

  • Responding to questions, corrections and feedback sent through our contact form.
  • Sending newsletters, but only if you have subscribed.
  • Analysing traffic and reading patterns so we can improve our content and navigation.
  • Protecting the site against spam, abuse, fraud and security threats.
  • Measuring how many visitors click through to partner operators, so referrals can be attributed correctly.
  • Meeting our legal and regulatory obligations.

When we produce statistics, for example how many readers visited a review in a given month, we use aggregated or anonymised data that does not identify you.

4. Information Sharing and Disclosure

We share personal information only where it is necessary, and only with the following parties:

  • Service providers. These are companies that help us run the site, such as web hosting, analytics and email delivery providers. They may process data only on our instructions and for the services they provide to us.
  • Affiliate networks and partner operators. When you click a link to a casino, a referral identifier may be passed on so the visit can be attributed to our site. This is used for referral tracking only. We do not send your name, email address or contact form messages to operators.
  • Authorities. We may disclose information where the law requires it, for example in response to a valid court order or a lawful request from a government body.

We never sell or rent your personal information to anyone.

5. International Data Transfers

Some of our service providers may store or process data on servers outside Canada. When this happens, the information may be subject to the laws of that country. We transfer data only where appropriate safeguards are in place, such as contractual commitments that require the provider to protect the information to a standard comparable to Canadian requirements. We also remain accountable for information that we transfer to third parties for processing.

6. Data Retention

We keep personal information only for as long as we need it for the purpose it was collected for, or for as long as the law requires. In general:

  • contact form messages are kept while the enquiry is being handled and for a reasonable period afterwards, in case follow-up is needed;
  • newsletter email addresses are kept until you unsubscribe;
  • technical and analytics data is kept for as long as it remains useful for security and site improvement.

When information is no longer needed, we delete it or anonymise it so it can no longer be linked to you.

7. Security Measures

We use technical and organisational measures that are appropriate to the limited and non-financial nature of the information we hold. These measures include:

  • encrypting traffic between your browser and our site with HTTPS;
  • restricting access to personal information to people who need it for their work;
  • applying software updates and reviewing our security arrangements regularly;
  • following a process for investigating, containing and, where required by law, reporting a data breach.

No system connected to the internet is completely secure, so we cannot guarantee absolute security. We work to reduce risk wherever we reasonably can.

8. Cookies and Tracking Technologies

Cookies are small files that your browser stores on your device. We use the following types:

Cookie TypeWhat It Does
EssentialKeeps the site working and secure. These cookies cannot be switched off.
AnalyticsShows us how visitors use the site, in aggregated form.
PreferenceRemembers choices you make, such as your cookie settings.
Affiliate trackingRecords that a visit to an operator came from our site, for referral attribution.

You can accept or decline non-essential cookies through the cookie banner shown when you first visit the site, and you can change your choice later. Most browsers also let you block or delete cookies in their settings. If you block essential cookies, parts of the site may not work as intended.

9. Your Privacy Rights

Under Canadian privacy law, and subject to certain legal exceptions, you have the right to:

  • access the personal information we hold about you;
  • correct information that is inaccurate or incomplete;
  • request deletion of information we no longer need;
  • object to certain types of processing;
  • withdraw consent where we rely on it, for example by unsubscribing from the newsletter;
  • receive your data in a portable format where this applies.

To make a request, use the contact form on this site. We may need to confirm your identity before acting on it. If you are not satisfied with how we handle your request, you can complain to the Office of the Privacy Commissioner of Canada or to the privacy regulator in your province, where one applies.

10. Responsible Gambling and Privacy

We do not track individual gambling behaviour. We cannot see whether you open a casino account, how much you deposit or wager, or whether you win or lose. Self-exclusion, deposit limits, time-outs and other player protection tools are run by the casino operators and, in Ontario, through the regulated market framework. Requests to use these tools must be made directly to the operator.

Online gambling is restricted to adults: you must be 19 or older in most provinces, and 18 or older in Alberta, Manitoba and Quebec. For information about support services and safer play, please see our Responsible Gambling page.

11. Third-Party Links and Services

Our reviews and comparisons link to casino websites and other external sites. These sites are operated independently and have their own privacy policies and terms. We are not responsible for how they collect or use your information. Before you register with a casino or share personal or payment details with any external site, please read its privacy policy carefully.

12. Contact Information and Policy Updates

We may update this Privacy Policy to reflect changes in the law, our services or the tools we use. The version that applies is the one published on this page, identified by the date below. If we make significant changes, we will make the updated policy clearly visible on the site.

If you have questions about this policy or about how your information is handled, please reach us through the contact form on gsmq.ca.

This policy is provided for general information and does not replace independent legal advice.

Last updated: March 2026